What is augmented reality (AR)?

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Augmented reality (AR) is defined as a technology that enhances the real-world environment by overlaying digital information or elements onto it. This is often achieved through devices such as smartphones, tablets, or specialized AR glasses that have cameras and displays. The key aspect of AR is that it integrates and interacts with the user's real-world surroundings in real-time, allowing for a blend of physical and virtual elements. This can include text, images, animations, or other data that enhance the user's perception of reality.

This definition distinguishes AR from other technologies, especially virtual reality (VR), which immerses users in a completely digital environment, often isolating them from the physical world. Furthermore, while AR can be used in various settings, including gaming, education, and training, it is not limited to professional contexts or specific applications like virtual meetings. The unique feature of AR lies in its ability to function in conjunction with the physical world, making it a versatile tool in many industries.

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